Why it is important that Project Managers have subject matter expertise.
This satiric piece shows what happens if team management and experts have problems in communication, and why it is important for management and experts to work on the same page – in this case, subject matter expertise.
Don’t be silly – of course my Project Managers have subject matter expertise? Yes and no. Unfortunately, it is possible that you are talking about two completely different things. This video may explain why – in a few minutes.
This happens regularly when MBAs work with experts, and can be gloriously prevented if you take the right steps from the beginning in team building / team communication.
Make sure you are all on the same page! :)